The Dangers of too much Individual Thinking!
Hedonism: a general term for all theories of conduct in which the criterion is pleasure of one kind or another. The word is derived from the Greek hedone (“pleasure”), from hedys (“sweet” or “pleasant”).
Epicurean ethics is a form of egoistic hedonism; i.e., he says that the only thing that is intrinsically valuable is one’s own pleasure; anything else that has value is valuable merely as a means to securing pleasure for oneself.
The Frankfurt School critically engaged with the manufacture of culture and the commodification of pleasure ie a sameness in production and consumption of cultural experience. Technology allowed the public to sit passively before cultural content rather than actively engage with one another for entertainment, as they had in the past. The scholars theorized that this experience made people intellectually inactive and politically passive, as they allowed mass-produced ideologies and values to wash over them and infiltrate their consciousness.
Post WWII (approx 1950’s – 1960’s) saw the rise of the a permissive society, also referred to as permissive culture, is a society in which some social norms become increasingly liberal, especially with regard to sexual freedom. This usually accompanies a change in what is considered deviant.